Monthly Archives: December 2013

Made in USA Claims – How Your Company Can Avoid a “Yankee Doodle Don’t”!

Does a product that proudly touts a “Made in USA” label or claim influence consumers purchasing decisions?  The answer is a resounding “yes”!   According to a recent research study done by the Boston Consulting Group, more than 80% of U.S. consumers (and over 60% of Chinese consumers) say they are willing to pay more for...
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